1. Stop the scroll
The first step in getting someone to engage with your brand is to stop them from scrolling. If you can stop your audience from thumbing their way down the newsfeed, you have their attention. The best way to get that attention (and in turn, get engagement) is to post something they want to see.
Read More: http://marketingland.com/10-ways-increase-social-media-engagement-like-never-180901